deltaDNA GO gives game developers access to fast, accurate and flexible game data and powerful player metrics
San Francisco & Edinburgh (February 19th, 2015) – deltaDNA, the game analytics and personalization platform, today announced the release of deltaDNA GO; a free, accurate and unlimited analytics licence. Designed to help game developers understand how their game is performing and how players are interacting, GO acts as the ideal entry point into advanced analytics and game personalization.
Underpinned by the power of deltaDNA’s high performance big data platform, GO enables developers to access over 60 dashboards and advanced Slice & Dice functionality, without restricting use by MAU.
Developers can upgrade any time, seamlessly. The Enterprise Licence includes a range of powerful engagement and monetization features, such as player segmentation, funnels and real time player engagement tools, including A/B testing, push notifications and in-game messaging.
“With deltaDNA GO, users get free and unlimited access to over 60 flexible dashboards and advanced Slice & Dice functionality, specifically designed for developers who want to go beyond basic metrics and unlock their player data.” said deltaDNA CEO, Mark Robinson.
“Slow and inaccurate data inhibits developers from optimizing their game’s success, so we have created GO to offer high performance and of course, users can tap into the full-featured platform and consultancy support at any time.”
The key features of the GO platform, by deltaDNA:
Highly accurate dashboards: With deltaDNA’s unrivalled high performance and data accuracy, developers can rely on GO’s multiple dashboards to deliver a huge range of game performance and player metrics, including retention and monetization rates, player segments, dimension analysis, social engagement and cohort comparison.
Unlimited MAU: GO is completely unlimited and ready to scale in step with the success of your game. Therefore, developers a can focus on creating great games without having to worrying about their data without any reduction or speed of delivery.
Slice & Dice tools: Developers can access GO’s powerful Slice & Dice tools to drill down deeper into the data, quickly identifying player behaviors and increasing engagement.
deltaDNA GO has made a huge difference to our team,” said One Thumb Mobile’s Executive Producer, Paul Simon. “It allows us to instantly access our key stats and keep an eye on the health and trends within our game across multiple platforms.”
deltaDNA GO’s fast start-up SDK can be quickly implemented, and the platform’s API interface allows developers open access using their preferred 3rd party tools., such as Tableau.
To learn more about deltaDNA GO, visit www.deltaDNA.com.
ENDS
For deltaDNA media enquiries, please contact:
Stephen Green GiantPR +44 07775 677101 steve@giantpr.co.uk
About deltaDNA
deltaDNA improves player engagement and lifetime values in Free-To-Play games. Its technology solution uses advanced data mining and predictive modelling to identify and segment different player behaviors. Through this insight, players can be targeted with real-time individually-targeted in-game messages offering personalized experiences that increase retention and revenues.
For more information visit www.deltaDNA.com