TIGA, the trade
association representing the UK games industry, is delighted that a member firm
has launched its seamless, multi-screen game service collaboratively with
Indonesia’s major network operator.
Antix Game Service
allows for high quality games to be shared and played when in immediate
proximity with friends and family when using different devices and even without
access to a service provider’s network.
With the introduction
of the Antix Game Player, as announced by Telkomsel and MLW Telecom in
Indonesia, consumers can play their advanced casual and premium games with
friends remotely as well as now being able share off network on the move or in
the home; this brings games in line with the distribution of other rich media
content such as music and video.
With networks in many
markets being slow, full or intermittent, and with consumers naturally wanting
to play when together with their friends and family irrespective of whether
they share the same model of device or not, so the new wave of game play
utilising Antix’s unique game distribution format realizes a foremost need in
the market.
Francis Charig, Chief
Executive of Antix Labs said:
“Antix is unique in providing a seamless high
quality game service across fragmented phones, tablets, TVs and other home
products in a manner that meets the expectations of consumers whilst
simultaneously protecting the rights and the revenues of the publishers and
developers.”
The Antix Game Player
and the associated services incorporate significant and protected intellectual
property developed by a world class team of engineers, many of whom have a
history of developing games and advanced rich media platforms stretching back
more than quarter of a century.
Mr Charig added:
“Indonesia has one of the world’s most
dynamic economies and we’re excited to be involved with Telkom, the largest
telecommunications services company in the country with more than 100 million
subscribers. With an exciting product roadmap we are confident that we can
support Telkom to enable important differentiated capabilities for consumers
for the foreseeable future.”
Dr Richard Wilson,
CEO of TIGA, said:
“British companies such as Antix Labs
show time and time again that they are ahead of the game and it is wonderful to
see this company breaking new boundaries and entering dynamic emerging and
growth markets for the benefit of the industry in the UK.”
Notes to
editors:
About
TIGA:
TIGA is the trade association representing the UK’s
games industry. The majority of our members are either independent games
developers or in-house publisher owned developers. We also have games
publishers, outsourcing companies, technology businesses and universities amongst our
membership. Since 2010, TIGA
has won 12 business awards and has been nominated a finalist for 9 other
awards. In 2010 TIGA won two business awards including
‘Trade Association of the Year’ from the Trade Association Forum. In 2011, TIGA
won eight business awards including ‘Trade Association of the Year’ from the
Trade Association Forum, ‘Outstanding Organisation’ from the Chartered
Management Institute and two Global Business Excellence Awards, including ‘Outstanding
Marketing Campaign’. Richard Wilson won
the ‘Leadership Award’ from the Trade Association Forum and the ‘Outstanding
Leader’ award from the Chartered Management Institute. In 2012, Richard Wilson
won the IoD’s East of England Director of
the Year Award. TIGA is
an Investors in People organisation. Also in 2012, TIGA won a Global Business
Excellence Award for its ‘Outstanding Public Relations Campaign’ for Games Tax
Relief.
TIGA's vision is to
make the UK the best place in the world to do games business. We focus on
three sets of activities: political representation, generating media coverage
and developing services that enhance the competitiveness of our members.
This means that TIGA members are effectively represented in the corridors of power,
their voice is heard in the media and they receive benefits that make a
material difference to their businesses, including a reduction in costs and
improved commercial opportunities.
For further information, please contact Dr Richard
Wilson, TIGA CEO on: 07875 939 643, or email: richard.wilson@tiga.org.