Research has proven that users who download games aremore likely to pay for content than any other app category. The viral
nature of most popular games makes them a highly effective marketing tool,
allowing developers to monetise their fan-base and, via ad networks, triple the
value of an app over the course of its life.
Mobile gaming apps are to take centre stage at this year’s
Apps World event, Earls Court 2, London. The event will dedicate a full
day to mobile gaming apps, covering the latest trends in the gaming
marketplace, considering the different platforms, how to monetise your app and
much more. http://www.apps-world.net/europe/agenda/tracks/gaming-apps
Speakers include;
Shahid Ahmad, Business
Development Manager – Strategic Content, Sony PlayStation
Suresh Sudera, Head of
Games, Vodafone Group
James Whitmarsh, Product
Manager, Mobile EMEA, Turner Broadcasting
Oli Christie, Managing
Director, NeonPlay
Elina Arponen, CEO and
Founder, Tribe Studios
Jason Avent, Managing
Director, Boss Alien
You can currently save £100 on passes with an advance
booking discount. To register for your Gaming Apps pass please click here. http://www.apps-world.net/europe/register/price-list
Visit the Apps World exhibition for free!
Apps World will be hosting a free to attend exhibition
including over 150 exhibitors and the Apps World Gaming Zone. Secure your
free pass by registering here: http://www.apps-world.net/europe/register/free-developer-track-a-exhibition-pass
Tuesday 2nd – Wednesday 3rd October
2012
Earls Court 2 – Warwick Road, London SW5 9TA