Partnering with Stevens & Bolton LLP, the technology lawyers, TIGA, the trade association representing the games industry, provides vital insights for developers looking to comply with principles governing online app-based games.
UK games trade body TIGA has released a specially updated version of its detailed guide for developers looking to meet with the laws and principles of delivering online and app-based content.
The report looks at principles and guidance introduced by the then Office of Fair Trading in 2014, which set out to prevent IAPs and in-game subscriptions from exploiting consumers – particularly children. The 2016 edition has been written in collaboration with the technology lawyers at Stevens & Bolton LLP, and introduces new insights and cases that have arisen in the two years since the initial principles were published.
As such, the guide should be essential reading for any studio looking to release games containing IAP and subscription models in the UK. The principles developers must comply with are today handled by the newly-formed competition and Markets Authority (CMA).
“For game developers to make a lasting commercial success from the opportunity online and app-based games present today, they must be fully aware of their obligations to the CMA’s principles,” explained Dr Richard Wilson, TIGA CEO. “However, when you want to focus on making great games, it can be hard to find an accessible way to understanding the nuances of those principles. That is where our 2016 guide comes in, delivering an essential tool for developers looking to build products with a lasting commercial future.”
Oliver Kidd, Senior Associate at Stevens & Bolton LLP, added:
“We have thoroughly enjoyed working with TIGA to produce a guide which we hope developers will find helpful and readable, without skipping over important detail.”
The guide, titled How to comply with the OFT’s new “principles for online and app-based games” is now available for free to all TIGA members. Please contact Suzi Stephenson at TIGA for a copy.
Notes to editors:
TIGA is the network for games developers and digital publishers and the trade association representing the video games industry. Since 2010, TIGA has won 24 business awards and commendations and has been successfully accredited as an Investors in People organisation three times. TIGA focuses on three sets of activities:
- Political representation
- Media representation
- Business services
This enhances the competitiveness of our members by providing benefits that make a material difference to their businesses, including a reduction in costs and improved commercial opportunities. It also means our members’ voices are heard in the corridors of power and positively represented in national, broadcast and UK video games trade media.
Get in touch:
Tel: 0845 468 2330
For further information, you can also contact: Dr Richard Wilson, TIGA CEO by email: firstname.lastname@example.org