With GTR won, TIGA campaigned for the introduction of a series of additional measures to strengthen the video games industry:

  • a Prototype Fund to support early stage development studios;
  • a Creative Content Fund to finance new IP development;
  • incubators at universities or consortiums of universities to support start-ups in each of the English regions and nations within the UK;
  • a Training Tax Relief to promote training within small and medium-sized enterprises;
  • a more flexible migration policy and an expansion of the Shortage Occupation List; and
  • the maintenance of the Skills Investment Fund.