TIGA & GameCity announce new partnership

By June 7, 2011Press Releases

GameCity,the world’s best loved videogames festival and TIGA, the trade association
representing the UK video games industry, has today announced it has formed a
new partnership.

The
partnership between GameCity and TIGA will work to highlight the showcasing
opportunities available through GameCity’s events to TIGA’s extensive
membership base, as well as working to expand the audience numbers and content
within these events.

Focusing on the monthly GameCityNights events and building to the upcoming
annual festival in October, TIGA members are invited to form an integral part
of the GameCity programme for the future.

Dr Richard Wilson, TIGA CEO, said:

“TIGA
is delighted to announce our new partnership with GameCity. We would like to encourage
our wide range of members to consider the excellent opportunities appearing at
GameCity can have for their games.””

GameCity Director Iain Simons said:

“GameCity
has always been and will always be first and foremost about exposing and
celebrating development talent.”

“We think that developers are at the core not just of the production of games,
but in helping the public to understand and engage with them. We’re hugely
excited about working with TIGA to highlight up-and-coming and established
developers at our events in the forthcoming years.””

Notes to editors:

About TIGA:
TIGA is the trade association representing the UK’s games industry.The
majority of our members are either independent games developers or in-house
publisher owned developers.We also have games publishers, outsourcing
companies, technology businesses and universities amongst our membership. TIGA
was awarded ‘Trade Association of the Year’ and the ‘Member Recruitment Award’
at the Trade Association Forum Best Practice Awards 2010. TIGA has also been
named as a finalist in the 2010 Chartered Management Institute (CMI) National
Management and Leadership Awards in the category of ‘The Outstanding
Organisation of the Year Award (SME)’. TIGA is an Investors in People
organisation.

TIGA’s vision is to
make the UK the best place in the world to do games business. We focus on
three sets of activities: political representation, generating media coverage
and developing services that enhance the competitiveness of our members.
This means that TIGA members are effectively represented in the corridors of
power, their voice is heard in the media and they receive benefits that make a
material difference to their businesses, including a reduction in costs and improved
commercial opportunities.

About GameCity:
Part of Nottingham Trent University’s Centre for Contemporary Play,
GameCity aims to bring together developers and the public toexplore and
celebrate videogames and videogames culture, with a particular focus on
students. We attract the best speakers in the world, offer up-and-coming
artists and developers a platform for their games and create totally unique
events.

For further information, please contact Dr Richard Wilson, TIGA CEO on
07875939643: or email richard.wilson@tiga.org;
or contact David Hodges on 02070911653

To enquire about appearing at a GameCityNights event, please contact nights@gamecity.org. To enquire about
appearing at the GameCity festival, please contact info@gamecity.org.